Initiated a partnership with Retreat Base, a meditation retreat platform, by offering pro bono design support.
In order to narrow our scope and deliver a relevant product, the founder and I discussed ways to make booking a retreat easier and more accessible as the main objective of this design sprint.
Our research began with investigating the current experience of meditation-retreat goers. It was crucial for us to identify who would really benefit from a service like the Retreat Base, to help inform our design decisions.
Our design mainly focused on a web first site and not a mobile first just based off of the user demographic . We needed to communicate trust, professionalism, and ease-of-use for users wanting to book a retreat.
Spending time doing a ton of research is incredibly valuable. Due to the short amount of time I spent on this, we didn't do enough user testing to see if there were gaps in our designs. If I were to do this again, I'd design alongside a meditation teacher and a student looking to book an upcoming retreat to better understand both perspectives. Even though Retreatbase.com is still a young company, I wholeheartedly believe in the vision and the mission of its founder, and I really hope to see the platform be used by the masses in the years to come.
