My Bookshelf

An ongoing list of books that have impacted my life

The Design of Everyday things

Don Norman

A very dense book about how to make products more accessible to people by making things visible, exploiting natural relationships that couple function and control, and making intelligent use of constraints. These all lead to guiding the user effortlessly to the right action on the right control at the right time.

Creative 
Confidence

Tom & David Kelley

This book is all about design thinking and how companies should look at different ways to solve problems. You don’t have to be a designer to implement a design thinking process to your company or life. Cycle through many ideas, then when you arrive at one - go all in with a prototype,  customer feedback, back to the drawing board, field research, then finally a beta product. Find a problem even if there isn't one.

Influence: The Psychology of Persuasion

Robert B. Cialdini

A great read that explains how easily people are persuaded without really thinking twice. The 6 ways of influence: Reciprocation - People often feel obliged to return favors offered to them. Commitment and consistency - People generally value consistency in others. Social proof - People look to other people similar to themselves when making decisions. Politicians - having regular people stand behind them as a way to invoke trust. Liking - People agree to offers from people they like. Authority - “The Milgram experiment” people often trust others they see as authority figures (i.e. doctors) even when their advice is unjust and immoral. Scarcity - People want things as they become less available. I.e. advertisements saying “only a few days left before it’s gone”. Items are also given a higher value when they were once in high supply but have now become scarce.

10% Happier

Dan Harris

One of the first books that got me interested in meditation. The author is an ABC news anchor, and after a stint of reporting in Afghanistan he comes back to New York city only to be entangled with PTSD and depression. On live television he suffers a panic attack and this book outlines his discovery of Meditation and how it helped him even by being a hard-core sceptic.

Zen Mind, Beginner's Mind

Shunryu Suzuki

One of the most influential books on Zen in western culture. This book is made up of compilation of talks by the late Shunryu Suzuki.

The War of Art

Steven Pressfield

Being a creative, this book really spoke to me. In it, Steven Pressfield masterfully highlights the different forms of resistance artists, entrepreneurs, and athletes face while they try to break through creative blocks.

Think & Grow Rich

Napoleon Hill

Desire, faith and persistence have the ability to propel one to great heights if one suppress negative thoughts and focus on long-term goals. The “13 steps” (which allow you to reach your goals)

Essentialism

Greg McKeown

A book which advocates a conscious, deliberate, and informed focus on what is truly essential in our personal and professional lives.

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